Joey Mars, a familiar face from Falmouth to Provincetown, to be a featured artist on the Cape Cod Beer label.
Joey Mars, known for his colorful aliens, rock and roll posters, and murals on the facade of Shop Therapy in Provincetown, is bringing his signature counter culture art to Cape Cod Beer. Cape Cod Beer is brewing a limited edition of Biere de Mars, a seasonal farm house ale from Northern France. The beer is related to the Belgian Saison style and will have "a really nice pronounced maltiness from the use of German aromatic malt, balanced by a sublte continental hop bitterness and noble hop aroma," according to CapeCodBeer.com Mars created the label art for the 750 ml bottle of beer named for him. Biere de Mars will be released with a reception and art show on Monday, Feb. 11, at the brewery in Hyannis from 5 to 7pm.